Monday, July 12, 2010

Paris of the Midwest


Paris of the Midwest
Design by Claire Nelson (2009)

This was my first foray into "private label" packaging design for Bureau of Urban Living. I created the brand and then worked with local vendors to create a product collection. The coffee (which I'm proud to say is not only delicious, but organic and fair trade) is from local roaster Great Lakes Coffee Roasting Co. The candles are hand-poured with care by Motor City Candleworks at the Russell Industrial Center. And the holiday cards bear a beautiful photo of the landmark Book-Cadillac Hotel on Washington Avenue in downtown Detroit by Dante Stella.